We're In The Midst Of The 2010 Market America Convention
I'll fess up right up front, I didn't get myself down to Greensboro for MA Convention. I know "Boo". I'm keeping a close eye on the event thanks to my network of colleagues on Facebook and Twitter. The main focus seems to be getting the field onboard with social media and there are special training segments and a company manual for reference that's great advice for any business.
My Twitter account is loaded with ReTweets and news clips that I've thought worth sharing and essentially saving via my feed. My senior business partner took two awesome iPhone pics, one with Scottie Pippen and the other with MA Senior VP Loren Ridinger as she cruised the concourse at the coliseum to meet her loyal devotees. More on Scottie in a minute.
Watching online is not the same as being there and I've had a few issues that held me back from going like how my family moved back to NY so that I couldn't bring my girls down with me for a mini-vacation with their cousins in Charlotte. I drove last year and we had a good time without feeling rushed to catch a bus or plane, although it's was still a business trip for me albiet a fun one. One thing that really helps is a distributor that's running a Ustream feed from his Droid phone so that viewers can see and hear a live video stream! That's cool.
The webportal has been totally redesigned and updated for easier navigation. The Cash Back program has expanded and can give shoppers up to 50% back for select purchases, mostly for MA brands, and the Hot Deals page includes the coupon codes on the same page so there's no more hunting down discounts and doing the back and forth thing. I love that! Helps people save more money and time.
There were updates for Motives by Loren Ridinger like new kabuki brushes and false lashes and a Professional Makeup Artist Program that I'm really excited about since that will help me approach beauty professionals and salons with more corporate material. I hope we have some nice economic solutions to present for an industry that's based on how many people get serviced, much like doctors except the results are easily seen.
The health and nutrition store has an Adreneal support supplement and Scottie Pippen has launched an Isotonix Joint health product along with stating he's an official UnFranchise Owner, like the rest of us, and will also work with the company to promote the new NPO program for 501c charities to create funds with sales from their own portal. I hope we really get some great publicity from his presence, seems like a really nice guy too.
Saturday is the big finale, with the exception of the tradeshow on Sunday, and the big news is that Kim Kardashian is flying in to speak about her special Kim Kollection of jewelry in the Loren Jewels collection and how to utilize social media since she has well over 4 million followers on Twitter and is a dear friend of the Ridingers. Loren was recently on her sisters' show "Khloe & Kourtney Take Miami" as the supportive friend in a family situation with the Utopia III yacht as the backdrop. I know they filmed a few more episodes at the house and can't wait to see those too. This kind of stuff is what will help make MA a household name. People are finally talking about it thanks to the show. (yay!)
I'm sure there are more things I'm not aware of and surprises for tomorrow too so keep an eye on my Tweets!



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