Welcome to One to One Marketing Adventures with Lisa Moffa, aka TimelessLisa
Motives Senior Consultant/Trainer & Independent Distributor with Market America | Shop.com 516-935-0863
Get 2-50% Cash Back & 1/2% for Referring A Friend at: www.Shop.com/TimelessLisa
Discover how Motives Cosmetics by Loren Ridinger is Changing the Face of Beauty www.MotivesbyLisa.com 
 

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Press Release: New Technologies, Products & Initiatives

Market America & SHOP.COM are set to Unveil New Technologies, Products, Social Media/Shopping Initiatives and Exclusive Motives® for La La

Cosmetic Line at Its World Conference

Miami, FL, February 2-4, 2012



 

La La Anthony, Actress and Star of VH1’s Hit Series La La’s Full Court Life teams up with longtime friend Loren Ridinger, internet mogul and creator of the award-winning Motives® by Loren Ridinger® cosmetics line, to create Motives® for La La, a line of makeup uniquely-formulated for every shade of today’s modern woman.

 

 

FOR IMMEDIATE RELEASE

  

Press Contact:

Natalia Weissman

natalia@marketamerica.com

305.764.4015

 

MIAMI, FL (January 24, 2012) – Market America (www.marketamerica.com) & SHOP.COM (www.SHOP.com), will host its Annual World Conference in Miami, FL, Feb. 2-4 at the American Airlines Arena.  With a sold out crowd of over 25,000, this annual event draws attendees from five continents and pumps more than $20 million into the city of Miami economy.  Market America’s founders, JR and Loren Ridinger, as well as members of the company’s corporate team, will detail how the company is using technology to change the way people shop and will unveil revolutionary new products and services.

 

Market America/SHOP.COM senior vice president, Loren Ridinger and La La Anthony, actress and TV personality will debutMotives for La La, a partnership between the two that brings the highest quality cosmetics, uniquely formulated to exemplify their love of makeup through products and colors that will complement women everywhere with beauty in every shade.  Motives for La La is part of the award winning Motives® by Loren Ridinger (www.motivescosmetics.com) line and emphasizes colors and products for African American and Latina women; due to the lack of prominence many beauty lines place on ethnic markets. In addition, the Motives brand allows women the opportunity to earn extra income by becoming a Motives Consultant if they choose.

 

Several celebrity friends are expected to attend the event in support of the company’s success including Eva Longoria, Alejandro Sanz, Scottie Pippen, Fat Joe and more.  Past Market America World Conferences have been attended by Alicia Keys, Jennifer Lopez, Serena Williams, Kim Kardashian, Kelly Rowland, Emilio and Gloria Estefan, Marc Anthony, Tony Romo, Swizz Beatz, Paulina Rubio, David Bisbal, Hulk Hogan and many more.

 

Marc Ashley, chief operating officer will discuss Market America’s phase two integration with SHOP.COM’s technology, making SHOP.COM the most powerful ecommerce site on the planet. Ashley will spotlight how Market America’s people power, combined with SHOP.COM’s technology, is revolutionizing the internet shopping world and positions the company to rival top internet sites such as Amazon.

 

Steve Ashley, vice president of internet marketing will detail how social media networks, such as Twitter, Facebook and Google Plus, as well as IOS and Android mobile applications (http://bit.ly/mamobile11) can accelerate market penetration, market share and overall revenues. Ashley will also give a sneak peek into the innovative new social streaming website, MeetON.com, set to launch within months. MeetON.com is an exclusive approach to reach millions of people while leveraging massive ‘star’ power and is poised to set a new standard in the social streaming space!  Eugene Wallace, vice president of business solutions will introduce SHOPBOX, (http://bit.ly/mashopbox) a robust Facebook application that allows consumers the ability to shop directly from their Facebook page without ever leaving the application.

Additionally, TLS® Weight Loss Solution is helping everyone ‘find their fit’ in the New Year. The company’s new “Find Your Fit in 2012” campaign will officially launch, highlighted by the “TLS Find Your Fit Challenge 2012”, a contest that will award successful participants more than $15,000 in cash and prizes. Details will be announced at the Market America World Conference, and will be available to the general public on its website, www.tlsSlim.com early next month.

JR Ridinger, President and CEO of Market America & SHOP.COM will demonstrate how the company is dominating the social shopping environment by paying people cash to shop for the things they already buy from their favorite stores.  The ma Cashback (http://bit.ly/macashback12) program is now in place and a customer only need enter their email address to begin earning cash back.  Ridinger will discuss how this program is a game changer for the online shopping industry and will share details of Market America’s aggressive strategic plan that will continue to change the way people shop. He will conclude the event by detailing how Market America’s global community of entrepreneurs are generating millions of dollars of personal income by following Market America’s business model. He will also provide additional details on Market America’s technological advancements, new product rollouts and the importance of using social media to enhance business initiatives.

 

The Market America World Conference provides Independent Shop Consultants, from across the world, with business and product training, product demonstrations and leadership from the company’s executive team, field leaders and industry experts. For up-to-the minute conference updates please visit the Market America LIVE Convention Blog at: http://www.MAWC2012.com.  Join us on Facebook at http//:www.facebook.com/marketamerica or on Twitter at http://www.twitter.com/marketamerica (#MAWC2012).

 

 

ABOUT MARKET AMERICA & SHOP.COM 
Market America is a product brokerage and Internet marketing company that specializes in One-to-One Marketing.  With more than three million customers and 180,000 Independent Shop Consultants worldwide, the company has generated over $3.8 billion in accumulated retail sales. Headquartered in Greensboro, NC – the company was founded in 1992 by president and CEO JR Ridinger and employs over 700 people globally with international operations in the United States, Canada, Taiwan, Hong Kong, Australia, Philippines and United Kingdom. Through its revolutionary One-to-One Marketing concept, Market America combines the Internet with the power of people – creating the ultimate online shopping destination.  More information is available at MarketAmerica.com, (www.marketamerica.com).

 

SHOP MA, Inc. runs the comparison shopping engine, SHOP.COM, designed to meet the shopping needs of the consumer and the business needs of merchants. Leveraging the features of its patented OneCart® along with extensive partner marketplace integration, and thousands of pages of unique shopping-centric editorial, SHOP.COM helps customers "Shop Smart, Save Big" across thousands of online stores.  SHOP.COM also powers ShopCompanion, a comprehensive directory of online and brick-and-mortar stores, and The Shopping Vine (http://theshoppingvine.com), a shopping blog network. For more information, please visit (www.SHOP.com). 

###

 

Posted by Lisa Moffa at 1/24/2012 6:23 PM | Add Comment

Enter My Blog Anniversary Makeup Give Away!



Another year has gone by and it's now the sixth year that I've been blogging about my thoughts and business adventures! Six has always been a special number to me since my birthday is on July 6th. I hope my readers have liked my insights and photos. I do my best to keep it all original with an occasional 'photo of a photo' to show something. I've enjoyed jotting down my ideas and sharing my efforts to grow my business, although I can't put everything online since it'd take too long.

So naturally as an celebration of the blog's anniversary I'm doing a makeup giveaway for some Motives product. This time I am offering my readers the new Celebrate Beauty compact since it's so appropriately named! To enter the contest simply add a comment to this blog post or "Like" either of my Facebook Pages, I have Makeup By TimelessLisa and Lisa Moffa - Social Shopping Consultant, a winner will be chosen January 28th.

Here's a photo of the Celebrate Beauty Compact that I'm giving away:


So tonight happens to be the second appearance of Loren Ridinger on HSN with a new set of Yours By Loren jewelry! Tune in at 10pm Eastern and see what all the buzz is about and maybe find a good Valentine gift for someone special. Also by chance, La La Anthony is featured on E! channel news for the Motives for La La cosmetics coming out that airs at 7:30pm and re-runs at 11:30pm. I can't wait to actually see this product line and show it to women with deeper skin tones.

Don't forget to enter my giveaway!

UPDATE: Only valid for USA fans/readers and people not affiliated with MarketAmerica/Shop.com.

Posted by Lisa Moffa at 1/12/2012 12:47 AM | View Comments (1) | Add Comment

Internet Retailer Magazine Features MA/Shop.com Web Technology in January 2012 Issue

Every now and then a good article is published about the integration of Market America's acquisition of Shop.com. This week the authority on web merchants Internet Retailer magazine published a new three page one that opens with MA/Shop.com and the development and upgrades to the infrastructure of this dynamic merger.

Read all about some of the advancements in the web technology that keeps Market America on the cutting edge as a leader in e-commerce and online shopping. Platform for Change



Are you an Entrepreneur? Do you like to Shop Online? We are looking for ambitious business partners to help manage the growth and develop another income for themselves with the power of the internet. It's like owning your own home based version of Amazon or HSN, contact me now!

Posted by Lisa Moffa at 1/10/2012 2:45 PM | Add Comment

Hope Miami Is Ready For The 2012 MarketAmerica / Shop.com World Conference!

The next big corporate event in Miami is less than a month away! It's held from February 2nd - 4th and called the World Conference which is being held at the American Airlines Arena, right at the edge of Biscayne Bay. It's so beautiful there, I love the city lights at night. Everyone loves escaping South during the dread of winter for a little work like this!



It's actually a very exciting and informative event with ongoing presentations at the arena and specialized trainings at the host hotel. Depends on how much information you can keep up with! Colleagues have learned to bring packets of AWAKE or Mochatonix to keep our energy going so as not to miss anything. Plus there's some shopping for promotional materials, partner store booths with reps to talk to and a bayside mall and site-seeing in Downtown Miami, or a short trip over to South Beach for dinner. I'm still savoring the memory of the Mojito I had there last time, I've tried it at many of the local restaurants and no one can mix one up the same here on Long Island.

Besides the fun tropical atmosphere, there's a lot of breaking news from corporate and surprise visits from celebrities with trainings that will focus on the final stages of incorporating Shop.com into the Market America business model as the ultimate business opportunity and internet shopping platform. Can't wait for those upgrades and the homepage redesign to launch! 

I'm sure we'll hear about the statistics from the 2011 Holiday Shopping Season and how many people shopped and much Cash Back was paid out for holiday shoppers along with how many distributors got extra checks for the new Bonus IBV Pool from resulting advertising money that was made as an internet retailer. The numbers are sure to be record-breaking.

I'm making my travel arrangements now, I invite you to meet me down there so ask me how to get your own ticket and see/hear it for yourself! Be a part of the biggest home business opportunity event to hit the market and find out if it's for you, or not. Imagine what would happen if you empowered yourself as an entrepreneur in 2012 and make the changes you say that you want to happen? Don't let an opportunity like the UnFranchise pass you by without checking it out!! "What if?"

Interested? Watch this half hour video of CEO JR Ridinger explain to company leaders The Playbook For The Next 3 Months leading up to World Conference. It gets really good about 13 minutes in with the annuity analogy about residual income and after the 17 minute mark too. 

edit: (AND the last six minute close with a new concept about how retailers make money!)

Posted by Lisa Moffa at 1/9/2012 12:35 AM | Add Comment

Lots Of Breaking News About LaLa Anthony's Motives Makeup Line!

So Motives will officially get a famous face to go with the glam, finally! The popular tv star from VH-1's Full Court Wife hit show with her basketball playing husband also has a movie in the works and is very excited to partner with her BFF and Senior VP of MarketAmerica/Shop.com, Loren Ridinger. 

Much of the Motives for La La makeup will be featuring pigments for Women of Color and La La says in the press that was published that she is focusing on developing foundations for the wide range of skin tones out there where there is a gap in the beauty marketplace. I'm sure this will be the pre-packaged product that will lead into the Motives exclusive Custom Blend for serious clients that want foundation to exactly match their undertones and skin care needs.

News:
Digital Journal with same release
Us Weekly 

Blogs:
Stilleto Jill with photos of La La and the new makeup line
TheInsider with nice close up of makeup



***
UPDATE 1/12/12: E! News covered the story with an clip on tv!! Motives for La La

1/18/12: Excellent two page interview with La La and Loren Ridinger: Vibe Vixen

Posted by Lisa Moffa at 1/5/2012 10:15 PM | Add Comment

Motives Classes In The Hamptons 2012! Register Now



With Christmas and New Year I've forgotten to post an entry about my upcoming Motives trainings that will be hosted out on Eastern Long Island in the Hamptons! I'm very excited to co-host the next set of classes with Elisa, a new MCT and leader so we'll be a great combination since I have pro makeup artist training and a half dozen years of experience to add.

In Day 1 certification on January 15th we'll be teaching all about the Motives Cosmetic line and it's application along with some makeup techniques and business building information with a classroom style setting. We'll have a Motives makeup artist kit on display too. Then on January 22nd which is also technically Day 2 of the certifications, the focus is on Motives' exclusive product line of Custom Cosmetics. 

The Day 2 is more of a workshop so that consultants and beauty pros can create customized color formulations for the Liquid and Mineral Powder Foundations which is the essence of the specialty for Motives. This customization is what creates client loyalty and a profitable revenue. It's an innovative solution for beauty salons, makeup artists and beauty professionals that want to boost their income and keep clients coming back for more services.

Check out these photos including one from a fellow MCT's recent class and register at this link below, be sure to mention that you are my student! Each class is only $50 for a full day of education. REGISTER HERE FOR MOTIVES  (click to request form by email)
 





Posted by Lisa Moffa at 1/1/2012 7:43 PM | Add Comment

The New Health Assessment For Weight Loss From TLS Is Live!

I just took the updated Transitions Lifestyle System diet profile to find out my recommendations for losing weight with the program and love it! It's free to do and was easy to fill out, just need my body fat numbers to fill in the details via a Tanita scale which I honestly have to dust off and I'm afraid to see how bad those ratios are now because I know I wasn't good this holiday season.

All the more reason to commit to a new weight loss plan for 2012!! I already have a few of the recommended supplements that showed up in my results and just have to get rid of all the boxes of goodies from customers that ended up coming home from our family repair shop. We should leave them there to share but my husband is stubborn and has other ideas which doesn't help my body fat ratio or BMI since I'm the one at home most of the time! Ugh (Gotta find that new Fat Shredder kit!) 

Anyhow, I really do like the new set up for TLS and have signed up for the website to do something for myself which is an excellent personalization of my one word theme for 2012 of "Accomplish" since I have weight loss goals included in that vision. Try it yourself and let me know if you sign up too....if you use my info as a referral then we can do it together!! There's even a special offer to get 2 months for free. I may create a private Facebook group for my team and customers as additional support our efforts.



Posted by Lisa Moffa at 12/30/2011 2:25 PM | Add Comment

Looking Ahead to Mayans, Dragons & Goals For 2012

Looking ahead at the 2012 New Year, a social media coach I admire and respect has shared an intriguing tip for making a one word theme for the year ahead as an overall goal. I'm a big believer in goal setting and vision boards which are great for reminding you why you strive for something more out of life when things get tough. New Year Resolutions never work and fade away quickly like most people's diet plans. Her chosen word is 'Growth' for expanding her life on many levels while I've selected 'Accomplish' because what good are goals if you don't complete them and I have new plans already in the works. 



2012 is a highly anticipated year of hyped-up prophecies from the Mayan/Aztecs and is the Year of the Water Dragon in the Chinese Calendar which is supposedly good for business and making money. So I think it'll be very important to create your own reality and not succumb to the naysayers and doomsday predictions. It's a year for prosperity and growth so why not focus on the good that can come from that by setting goals? Yeah, world strife will continue and I'm pretty sure we'll have more crazy record breaking weather over the year which I believe is thanks to the Solar Storm period peak cranking out more CME's but I choose to prepare for the worst and hope for the best. Life is what you make it!

What are your plans for 2012? What One Word Theme would you choose?

Accomplish: "You are not merely here to make a living. You are here to enable the world to live more amply, with greater vision, with a finer spirit of hope and achievement." - Woodrow Wilson

Posted by Lisa Moffa at 12/29/2011 11:43 PM | Add Comment

So How Was Your Holiday?

It's Wednesday, three days after Christmas, and our family gave out all but a handful of gifts that are still under the tree. We just have to meet up with those friends when we all have time later this week hopefully before New Year's Eve celebrations for 2012. I'm tired of shopping both online and at the malls. How about you?

I hope that my readers had a great holiday too and were able to celebrate with friends and family. The stress and rush-rush-rush of the season is finally done and I'm seeing more Cash Back from my online purchases show up across the homepage of Shop.com and all the details of pending money in my Preferred Customer account. It's up to $91 now! I hope to put the cash toward something good but haven't picked out anything yet. I want to buy something with my accumulated cash back and not cash out since I know it'll end up going toward a credit card payment. hehe

Have you been doing any Clearance shopping? I haven't been back to the mall yet to see what's left and steeply discounted as per the batches of merchant emails still arriving in my Inbox. I'm more concerned with a few special items we could really use and a birthday present for my teen for her birthday next week. It's hard shopping for someone with a birthday near Christmas and New Year's Eve...all the good stuff is usually given to them as gifts or already sold out.

So, yes I got a few Yours By Loren pieces of jewelry under my tree. The Brooklyn Bridge ring in silver and the necklace and bracelet set of Hearts with Zircon pave. They truly are gorgeous! I watched Loren's televised appearance like a dork and even took pictures on my camera. hehe I'm also excited to hear about the resulting press and news that she will be back on HSN soon to expand the collection but I think this will be all I get. My husband was amazed that I wanted them since I'm not a big jewelry fan with only a few better made items but nothing fancy.



Well, I'm off to celebrate a friend's birthday. Think I'll wear the Heart jewelry set tonight.

Posted by Lisa Moffa at 12/29/2011 8:50 PM | Add Comment

Get Started In Makeup With The New 27 Piece Motives Kit

Looking to get into the makeup artist industry? Check out this amazing new starter kit that's great for any Student, Beauty Professional, MUA or Salon with top quality cosmetics for under $500, not including shipping, tax and start up fees such as the special Motives website subscription for clients to shop at, which will all qualify an initial UnFranchise registration and get them a 30-40% discount off product.

The suggested retail on this kit's product alone is much higher than the company's $550 notation, I mean just think about it, each eye shadow sells for $12 and there are 46 in the pro palette which adds up to $552!! I think this new set of beauty essentials will help many artists launch their venture without feeling like they need the entire Motives collection right from the start. I have built up my kit over time, it's actually taken me years to purchase the whole line and I still have a handful of items that I need to get or replace, like the Blush/Bronzer Duo which disappeared from my kit a few weeks ago. A makeup artist kit set up takes an investment in time and money.

Perhaps the best tip I can say to a new Motives Consultant to invest in KITS....they are incredible money-savers! If there's a "kit" offered for anything in this company you can be sure that it's discounted off the regular distributor cost. Sometimes there are special ones available for a short time at even greater savings, and it's always smart to take advantage of those too for the best opportunity to make the most money back from the modest investment. 

The trick is to show it off to clients and sell it, don't just buy it to have it, even if you are already a beauty professional or makeup artist and plan to do consultations for bridal or makeovers. The pro should work out of the kit and sell from it to make more money with their services, that's the whole point of partnering with Motives by Loren Ridinger Cosmetics, to be able to generate your own new revenue. This new kit is also great for new Cosmetology or Makeup Artistry Students that want to use high end product on clients and not those cheap starter kits that the school included in their tuition. I've seen many of those, it's best to leave those for practice.

Makeup must be shown and used to be appreciated, especially if you're marketing it! It's not all that different from working at a beauty counter or designer brand name store but it's your store (self-empowering), you're the boss while you are striving to create a residual income for your future, not make sales quotas for your division or region. It's about finding out what clients want or need and getting it for them, they'll be greatly appreciative clients for years to come.

I'm building a new Motives team and am coaching and mentoring my new consultants personally. I will also teach them social media marketing and self-promotion if they need it. This line has a special way of branding and I look forward to giving my partners lots of insight and coaching them to success. If you want to work with Motives as a Consultant, Pro Artist or Salon....let's get a Starter Kit in your hands! Wish they had this one all along...



This 27-piece kit provides you with top-selling Motives® essentials that will ensure your business is off to a strong start.

•Motives Pro-Color Kit
•Motives® 7-Piece Brush Set
•Motives® Lustrafy Mascara
•Motives® Lip Plumper in Diamond
•Motives® Lipsticks in Naked, Venetian Red, Raspberry Burst & Pink Pearls
•Motives® Khol Eyeliners in
Onyx and Chocolate Brown
•Motives® Lip Crayons in
Cinnabar, Neutral and Passion
Motives® Catalogs (pack of 10)

Note 12/18: edited for clarity

Posted by Lisa Moffa at 12/15/2011 5:15 PM | Add Comment
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Living The Cash Back Life & Helping People Find What They Want Online

About Me

Lisa is a mom for 3 kids, one cat, one dog, one turtle & a few fish. She's also married to her high school sweetheart on Long Island NY for almost 25 yrs. They own a auto repair shop and she works a home business, the UnFranchise with Market America as a Shopping & Motives Consultant. Discover how MA can help you save money on purchases & get you paid for everything you already do and for referring friends to shop. It's the only successful Cash Back program on the market! Lisa writes about her adventures shopping online with Hot Deals & special MA offers, experiences using Market America products and how to be an entrepreneur with the company. Want to join my team? Ask to see the marketing plan. FTC Disclosures: 1. No one pays me to host or post entries on this blog 2. Yes, I am affiliated with Market America & it's products as an independent distributor, all posts are about my own opinions and experiences. 3. I purchase all product with my own money, nothing is given to me for free to review or write about. 4. If I missed anything, let me know, thanks.

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